Taxi advertising does not only promote the clients who are taking the taxi but also to everyone on the street. It has a large geographical coverage, which can travel at around 500 kilometres per day. It advertises with stickers on two sides of the Taxi car body with a luminous box on its rooftop,
The two- side design can dress up your taxi to the image you want to promote. The large image can create your car for the characters you want them to act.
Taxi is one of the transport that has 24-hr service. Your advertising period is long which optimizes your promotion effect. Even when it is parked on the side of the road, pedestrians can still have a grasp of the advertisement.
The lightbox on the taxi top is the most interesting element of the taxi advertisement. The bright light stands in the dark not only showing the customer taxi is available, but also helps it outstand all of the other transportations. If you think the lightbox is too dull, then you can make your light stand into a 3D shape. For example, turning the light stand into a credit card, and recall your audience about your prestige brand and your premium credit card.
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