- Out of home
- Chinese - Simplified Mandarin, Chinese - Traditional Chinese, English
- Men, Women
- B2B, B2C
This advertising campaign included a taxi tailor-made lightbox and a whole taxi body sticker. The tailor-made lightbox together with a whole-body sticker can dress a taxi to be more outstanding compared to four-door stickers.
A whole-body sticker presents the advertisement in a sharp image compared to a 4-door advertisement campaign. Turning the whole car body into a certain colour will avoid the original taxi colour from disturbing your advertisement and there is a larger space for you to present your product or company information.
A tailor-made lightbox gives the audience directly the brand name of your company even if they cannot catch your production information. It helps to raise your brand awareness.