- Chinese - Traditional Chinese, English
Tramways are a living form of Hong Kong’s history. Trams are the first public transport in Hong Kong and have been in service for 117 years since 1904. While Hong Kong may give the impression of a modernised business city, a lot of its rich culture is hidden in plain sight, take the following heritage icons as an example.
As tramways are still in service, advertising or riding on trams can let you experience and be a part of history, making your brand an “Icon of Hong Kong” alongside historical icons in Hong Kong. People would easily associate your brand with our national heritage values, creating significant impact and to your brand. Tramcars would act as moving billboards, displaying your large OOH advertisement while travelling through Prime Commercial and Shopping areas, creating top-of-mind awareness in the city. When advertising on tramcars, you would also own the entire Tram Body, giving you a larger area for advertising.
Tramway services are only available in Hong Kong Island and are predominantly by the Victoria Harbour. Tramways connects Kennedy Town and Shau Kei Wan, though the trams do not necessarily travel the entirety of the tramway. The most noteworthy areas are the metropolitan zones and luxury residences in Central, financial hubs in Admiralty, large shopping areas and recreational facilities in Wan Chai and Causeway Bay, and major local residential area and commercial hub of international corporations in Taikoo Shing and Quarry Bay.