Tramways are a living form of Hong Kong’s history. Trams are the first public transport in Hong Kong and have been in service for 117 years since 1904. While Hong Kong may give the impression of a modernised business city, a lot of its rich culture is hidden in plain sight, take the following heritage icons as an example.
- Pottinger Street (aka Stone Slab Street) in Central is known for its unevenly paved granite steps. Built in the 1850s and preserved until now, it is listed as a Grade I Historic Building in Hong Kong.
- Tai Kwun located at 10 Hollywood Street in Central is a former Police Station Compound. The compound was built between 1841 to 1925 and served as a prison and police station until 2006.
- Blue House was built in the 1870s in Wan Chai. Its vibrant blue colour and distinctive balcony "Tong Lau" architectural style reminds you of Hong Kong’s rich history; It is listed as a Grade I Historic Building.
Why Tram Advertising?
- Tram advertising offers high visibility in urban areas as tramcars travel on main roads in prime commercial and shopping zones
- Mobile advertising with busy and established routes
- Long and repeated ad exposure time for daily commuters
- Positive brand association with eco-friendly and historically iconic trams
- Ideal for SMEs looking to make a local market impact
- Cost-effective advertising with a good balance of cost and exposure
Tram Advertising Formats
- Tramcar Body Advertising: Take up the entirety of the tramcar exterior, your tram ad is placed on the front, back and side of the vehicle. Signature tramcars have a smoother display surface and an enlarged display area on the side. Each tram is guaranteed to travel 15 journeys every day.
Tram Advertising Minimum Buy
Tram Advertising Cost
The tram advertising cost varies depending on campaign duration, seasons, routes, number of tram cars, and such. Generally, an advertiser can expect a campaign to begin at around HK$350,000. Every case is different. Consult our experts by requesting a quote so you can get more precise information on tram advertising costs for your campaign!
Your OOH Ads at The Best Rates On
Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly with the media you requested with the best advertising rates. Within 24 hours, you will receive your quotation at the best-negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.