Product Details

Main Media Category: Out-of-Home (OOH)
Media Subcategory: Billboard, DOOH
Target: B2C
Objective: Brand Awareness, Lead Generation, Sale

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Chinese-Border Advertising: Lo Wu Port Advertising

OOH B2C

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Introduction to The OOH network - Lo Wu Port Advertising

Lo Wu Port is one of the most valuable cross-border advertising zones in Hong Kong. With over 200,000 daily passengers moving from Shenzhen into Hong Kong, this space offers direct access to a high-density, purpose-driven audience: commuters, students, professionals, and shoppers.

Lo Wu Port/Station Advertising Formats

Static Lightboxes (11 placements)

Spread across the walkway, all panels face passengers heading toward the Hong Kong exit.

Sizes include: 170x300cm, 170x350cm, 220x100cm, 130x730cm, 200x180cm, 200x500cm, 240x500cm, 176x320cm, 100x750cm
Eye-level, well-lit, high-traffic exposure

LED Bridge Screens (4 pillars) - Available starting August 2025

Installed across the footbridge leading to Hong Kong.

Format: Full-motion video (15s)
Sizes include: 268x(208.5+96)cm, 268x(235+96)cm, 268x(208.5+96)cm, 268x(235+96)cm
Play frequency: Approx. 480 times/day
Operation hours: 08:00–00:00
Resolution: 1080 x 720

Why This Location Works

Focused flow: All traffic is one-way, headed into Hong Kong.
Reliable volume: One of the busiest land crossings in Asia.
High intent audience: Cross-border workers, frequent travellers, retail buyers — people with purpose.

Best for:

Consumer electronics
Cross-border retail and malls
Education and insurance
Seasonal promotions and events

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Your OOH Ads at The Best Rates On Lo Wu Port Advertising

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly with the media you requested with the best advertising rates. Within 24 hours, you will receive your quotation at the best-negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.