Taxi advertising is a classic way brands in Hong Kong advertise. This can take the form of car sticker advertising where the ad creative is placed on the side-body of the taxi, spanning all 4 doors. Taxi ads are a great mobile advertising method that provides broad audiences based on the district you choose, i.e. New Territories, Kowloon, and Lantau Island.
Unlike, buses or trams, a taxi sticker advertisement has to work within the smaller surface area of the car body. The advertisements need to be clear and simple, as well as easy to read as the vehicle will be moving.
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