- Out of home
- Chinese - Simplified Mandarin, Chinese - Traditional Chinese, English
- Men, Women
- B2B, B2C
In this advertising campaign, we focus to only advertise in the taxi car body. Advertisement is placed on the 4 doors. With the moving taxi, short advertisement information placed in the taxi door is more effective for the advertisement effect.
As only a small part of the advertisement is placed on the taxi, the audience's attention will only go to the car body. Your message needs to be simple and direct, then it is clear to the people who are watching your advertisement. This may be good for advertisers who want to provide information to the audience when a taxi is moving.