Linkedin InMail

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Frequency
Custom
Target
B2B, B2C
Media
Social media

Message Ads LinkedIn

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Introduction to Social Media - Message Ads LinkedIn

Formats of LinkedIn Message Ads

The LinkedIn Message ads are sponsorship via mail. It sends a direct message to your prospects and creates immediate contact with your potential audiences. With the changing of the new era, people tend to communicate using message not only for daily life but also for business matters. About 89% of the consumer would like to communicate by messaging, but only 48% of people are using messages to discuss business with their consumers.

  

There are different objectives for message ads in Linkedin and is classified into three areas:

Awareness

  • Brand awareness      

  

Consideration

  • Website visits
  • Engagement
  • Video views

  

Conversions

  • Lead generation
  • Website conversion
  • Job applicants

  

LinkedIn Advertising Cost

  • Audience: 4.8M
  • CPC (average): minimum USD $2
  • CPM (average): USD $0.51



Your Social Media Campaign Optimised On Message Ads LinkedIn

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly with the media you requested with the best advertising rates. Within 24 hours, you will receive your quotation at the best-negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format
Custom
Frequency
Custom
Target
B2B, B2C
Media
Social media

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How does Linkedin Message Ads Work

The ad delivers a targeted message with a single CTA(Call to action) feature. It has no word limitation compared to other ad formats, you could also add in a lead gen form to collect leads from your audiences on Linkedin.

Sending a direct message on Linkedin provides an environment without other posts disturbing your message. It is also believed to be more efficient in transferring messages. Besides, more than 1 in 2 people open up a message ad.

You could also see your ad tends to influences which roles and companies by reviewing the demographic reporting.

  

Size and Specification of Message Ads

Linkedin members only receive the same message ad once every 45 days. You could add a size 300 x 250 banner to your message. Body hyperlink and sticky CTA button are also necessary for the ad.