The Standard

Product Details

Format
Custom
Topic
News
Frequency
Weekly
Cover
Hong-Kong
Language
English
Age
25-34, 35-49, 50-64
Public
Men, Women
Social class
AB+, Employees, Lower middle class, Upper middle class
Reader's interests
Economy, News, Politics
Target
B2C
Media
Press

Newspaper Advertising: The Standard

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Introduction to The Magazine - The Standard

The Standard is the no.1 circulated English daily newspaper in Hong Kong. It is an influential media that has gained a diverse audience base after it became a free newspaper in September 2007. It is widely used by the public and presented in a tabloid format. To ensure its editorial quality, it upholds integrity and fairness as its main principles. The Standard HK news columns are broad, namely

  • Latest local
  • Business
  • China
  • World
  • Sports events
  • Feature articles

The Standard Newspaper is distributed across Hong Kong with more than 200 distribution points in various settings from corporations, and professional associations to hospitals, schools, universities, etc. Their readership is not only limited to Hong Kongers, they are also available in Macau in designated locations.

Due to their large readership, they work with various advertisers from industries such as airlines, travel, banking, education, electronics and household appliances, hospitality, government, and luxury.

To find out more about The Standard rate card, contact us and request a quote!



Advertise with The Best Rates On The Standard

Our dedicated team of media experts will take care of your quote request as soon as we receive it. We will negotiate on your behalf directly with the media you requested with the best advertising rates. Within 24 hours, you will receive your quotation at the best-negotiated rate possible. Feel free to reach us if you need any help or if you need additional media advice.

Product Details

Format
Custom
Topic
News
Frequency
Weekly
Cover
Hong-Kong
Language
English
Age
25-34, 35-49, 50-64
Public
Men, Women
Social class
AB+, Employees, Lower middle class, Upper middle class
Reader's interests
Economy, News, Politics
Target
B2C
Media
Press

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No Adintime commission


Professional discounts

15% discount with Adintime


Personalised support

A dedicated media expert


24-hour response

Free and without commitment

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Advertising rate on The Standard:

Front Page A1 (Specified Position) (B/W) Inner Page(B/W)
Full page HKD 400,000 HKD 120,000
Half Page Vertical / HKD 64,000
Half Page Horizontal / HKD 64,000
Junior Page HKD 210,000 HKD 64,000
Quarter page / HKD 34,000

  

The online platform for The Standard

Their e-version also provides columns similar to the printed newspaper, with additional sections such as coffee break and ranking for different news issues so the audience can get a quick grape of the hottest news. Readers can get access to The Standard easily, their digital formats include app, Facebook, and website for free. Their online advertising rate is running from HKD 8000 per week to HKD45000/ live.