Product Details
- Frequency
- Weekly
- Cover
- Hong-Kong
- Language
- Chinese - Traditional Chinese
- Industry
- Beauty, Fashion, Luxury
- Age
- 12-17, 18-24, 25-34, 35-49, 50-64
- Public
- Men, Women
- Social class
- AB+
- Target
- B2C
- Media
- Press
Ming Pao Weekly is a long-lasting leisure weekly magazine, established in 1968. It has always been the most famous Celebrities and fashion magazine in Hong Kong. Being a must-read for you in Hong Kong, it tells you all news about movies, music, fashion and popular culture that is on-trend. Apart from lifestyle and celebrity news, it also included a number of profound feature articles about art, social etc. Receiving lots of accolades and awards, countless international brands of fashion/lifestyle/luxury brands also join to advertise in this weekly magazine.
The readership of Ming Pao Weekly is aged between 12-64 years old. It has gained a total amount of around 350K readers and most of them are in the female middle-aged group. Having a huge reader base, the paper magazine advertising rate is around HKD50,000 (Book B ⅓ page) to 477,000 (Book A double-page spread). (Gross rate to be negotiated)
Ming Pao Weekly is also popular among online platforms, in which they recorded an average of 632,831 monthly page views and an average of 211,251 active users. They have a sophisticated production team and artists to provide the best advertising service for you. The design of their digital advertisement could be in a large rectangle, overlaid crazy Ad, leaderboard, inter-scroller, content sponsor and 《Club Ming》 (Collab with Ming Pao) and all are provided in different package plan. The digital advertising rate is around HKD6,000(Rate /Week) to 66,000 (Rate). (Gross rates to be negotiated)