Optimize your media budgets

Advertising gives credibility to your company, enables you to establish a regular communication and enhance your brand image… and raises your brand awareness! Even if each communication plan is unique, the ad production process is often similar from one project to another.

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  Optimize your media budgets - 11/03/2025

  Baidu Advertising in Hong Kong - Tap Into Mainland China's Market

  As the economic integration of the Greater Bay Area accelerates, expanding into Mainland China is no longer just an “option” for Hong Kong brands — it’s a “must-learn” step for long-term growth...

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  Optimize your media budgets - 10/27/2025

  The Importance of Outdoor Advertising in Hong Kong

  In a city where lots of people live and work close together, outdoor ads are a super effective way to get your brand noticed. Explore the significance of outdoor advertising in Hong Kong in this...

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  Optimize your media budgets - 10/20/2025

  Is TV Advertising Effective in 2025?

  Everything is moving online these days. Many businesses may ask the question: Is TV advertising effective? Despite the rise of online platforms, TV advertising remains a powerful tool for brands to...

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  Optimize your media budgets - 10/13/2025

  Advertising Analysis: How to understand if your ads are doing well

  Running ads is easy—but figuring out which one truly “earns its keep” takes solid advertising analysis. Whether you run a brand, manage the marketing budget, or report results to your boss, knowing...

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  Optimize your media budgets - 10/06/2025

  Keyword Advertising: A Super Practical Introduction + Advanced Strategy

  In business—whether you sell tutoring courses, gym memberships, or coffee beans—there’s one thing in common: most customers Google first. That’s why keyword advertising is so important. It puts you in

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  Optimize your media budgets - 09/29/2025

  Top Social Media Platforms in Hong Kong 2025 | Usage Trends & Marketing Insights

  In Hong Kong, where social media penetration exceeds 83%, brands must understand the unique user behavior and characteristics of each local platform to capture attention, boost conversions, and...

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  Optimize your media budgets - 09/22/2025

  Video Advertising Trends in Hong Kong in 2025

  Wondering why video ads are taking the Hong Kong market by storm? Consider these stats: According to a report by Statista, Hong Kong's digital advertising revenue is projected to reach a staggering...

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  Optimize your media budgets - 09/15/2025

  Toy Advertisement Case Studies: 20 Hong Kong and International Examples

  Toy advertisements are more than just a means of selling products; they are a microcosm of the changing times. From simple TV commercials to digital marketing that now combines social media, viral...