OOH Tsim Sha Tsui

Tsim Sha Tsui is one of the biggest tourist areas in Hong Kong, famous for its shopping malls, architecture, 5-star hotels, and harbour view. The culture in Tsim Sha Tsui is highly diversified. For example, Chungking Mansions where many ethnic minorities reside, Kimberly Road which has the moniker of “little Korea”, and Knutsford Terrace where you can find exotic cuisines. The beautiful view that looks over Victoria Harbour also brings numerous tourists. Not counting the tourists and visitors, Tsim Sha Tsui has a population of 24,554 people.

The OOH advertisements in Tsim Sha Tsui mainly involve billboards on Cameron Road, one of the busiest streets in Tsim Sha Tsui with an average daily traffic flow of 29,700. The major shopping malls in Tsim Sha Tsui are located nearby to most of these OOH advertising spaces so shoppers and pedestrians would be able to see these billboards. As a tourist area, there are lots of landmarks, some of which include The Avenue of Stars, The Railway Clocktower, Harbour City, K11 MUSEA, The 1881, and The Hong Kong Cultural Centre. 

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